“Brand View gives us the vital information we need in order to really understand price and promotionally driven trends - in an easy to use, intuitive tool. The daily alerts help us and our customers keep fully informed with changes in the market place as and when they happen. I've already found Brand View to be an invaluable tool”
Asda Retail Team - Heinz
“After just one year of launch in Unilever Brand View has become an integral tool alongside other valued data sets for our Marketing and Sales teams to understand price & promotions. The dynamic nature of its daily alerts and user friendly software is particularly valuable because it enables people to stay abreast of the latest price and promotions dynamics as they happen in the market”
Senior Market Insight Manager - Unilever
“Brand View delivers data automatically so we don’t have to spend time putting it together. We can now spend that time focusing on the output”
Retail Management Team - Heineken UK
“In it's first month of deployment Brand View has been invaluable in supplier negotiations. Brand View gives Nisa complete visibility of competitor promotional activity and allows our buyer's to carry out instant, at-desktop analysis - ultimately allowing Nisa to deliver even greater value to our Retailers and Customers.
We see Brand View as an integral tool in implementing and managing our value strategy going forward.”
Data Projects Manager - Nisa Today's
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